‘Korean Wave’ — The Popular Culture, Comes as Both Cultural and Economic Imperialism in the East Asia (Xiaowei Huang)

“Korean popular culture such as movies, TV dramas, and pop music is overwhelmingly powerful and TV dramas are one of the most remarkable popular cultures of these. They are not only popular in terms of the fanaticalness of audiences and fans, but also bring considerable profit to the national income. Cultural imperialism to be a new form of economic imperialism. The Korean wave brings a different level of Korean fever in certain East Asian countries, such as China, Hong Kong, Taiwan, Singapore, Japan, and the Philippines. This paper aims to analyse the changing position of audiences and consumers. It discusses the role of the media, especially, television, which is not only to provide entertainment to its audiences, but is also to change the audiences’ consumption.” (abstract)

Download: ‘Korean Wave’ — The Popular Culture, Comes as Both Cultural and Economic Imperialism in the East Asia

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s